Ever wondered how people are leveraging Instagram Ads in their campaigns? Did one of your clients ask you to advertise through Instagram but you’ve never
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We get this question all the time: how do I make my spreadsheet automatically send out an email when a cell value changes? How do
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Digital Marketers: do you know how to set up your Social Media Analytics in Excel spreadsheets? I spend a lot of time talking to analysts
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If you are new to Instagram ads, then you might be feeling a bit confused as to the differences between the social media platforms. This
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I probably get asked this question every single time I meet a new partner or investor, so I figured I would put this issue
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This is a letter Factivate received from one of our Beta users. We’ve asked her permission to share this with all of you because it
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How to write an Excel macro that fetches google analytics data The first question I asked was whether to build an Excel plugin or not.
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A quick and easy guide to get started with Brand Analysis, branding metrics, and building robust brand analytics practices for a more competitive business. I
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A recurring headache I continue to hear among paid social media marketing and advertising organizations relates to the discrepancies between Facebook and Google Analytics. Users
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There are countless ways to digest Facebook Insights data, and if I could write a post about all of the problems associated with so much
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