Ever wondered how people are leveraging Instagram Ads in their campaigns? Did one of your clients ask you to advertise through Instagram but you’ve never
We get this question all the time: how do I make my spreadsheet automatically send out an email when a cell value changes? Say you’re
Digital Marketers: do you know how to set up your Social Media Analytics in Excel spreadsheets? I spend a lot of time talking to analysts
If you are new to Instagram ads, then you might be feeling a bit confused as to the differences between the social media platforms. This
I probably get asked this question every single time I meet a new partner or investor, so I figured I would put this issue
This is a letter Factivate received from one of our Beta users. We’ve asked her permission to share this with all of you because it
How to write an Excel macro that fetches google analytics data The first question I asked was whether to build an Excel plugin or not.
A quick and easy guide to get started with Brand Analysis, branding metrics, and building robust brand analytics practices for a more competitive business. I
A recurring headache I continue to hear among paid social media marketing and advertising organizations relates to the discrepancies between Facebook and Google Analytics. Users
There are countless ways to digest Facebook Insights data, and if I could write a post about all of the problems associated with so much
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